Thursday, March 10, 2011

Fashion Capsule of SOFA!



Enter the World of Fashion Design with DONG OMAGA-DIAZ – March 12
Fashion & Design Council of the Philippines (FDCP) former President, Dong Omaga-
Diaz gives you access into his world. Find out if you have what it takes to be a fashion
designer and learn about the creative design process.

What you will learn:
-Conceptualizing and sourcing for design inspiration
-From inspiration to materials sourcing
-Translating your inspiration to an actual collection
-The Role of Fashion Shows and Advertising
-Who’s who in the world of Philippine Fashion


Developing a Fashion Brand with RONALD PINEDA OF F&H – March 19
Yearning to start your own brand? Learn from the founder and president of Folded &
Hung as he shares trade secrets and helpful tips to be a successful fashion retailer.

What you will learn:
-Strategies on building a fashion brand
-Grow your bazaar/tiangge brand to a wide scale mass retail label.
-First hand advice and experience on what made the F&H brand
-Advice & trade secrets of fashion retail
-Insights on the current state of the Phil. Retail Landscape


Creative Idea Conceptualization with ROBBY CARMONA – March 26
Visionary fashion & event director Robby Carmona gives you a peek into his creative
process. Squeeze out those creative, unique fashion juices to hone your thought
patterns and stimulate new perspectives.

What you will learn:
-Concretizing your big idea
-Mind Mapping and Visioning Exercises
-Learn to brainstorm and motivate your team
-Extract new & forward perspectives
-Thinking out of the box and producing results


Celebrity Fashion Styling with ALYANNA MARTINEZ – April 9
Have a glimpse of the Celebrity Fashion Stylist’s life. Learn first hand from Alyanna
Martinez stylist to stars such as Ruffa Gutierrez, Miriam Quiambao, Maricar Reyes,
Solenn Heusaff & more. Find out how to be a stylist yourself and gain inside access to
the secrets of the trade.

What you will learn:
-Jumpstart your styling career
-Different styling job opportunities
-Building a strong portfolio to win the job
-PR skills to bag a client
-Various styling techniques and secrets
-Plus option to join a 1-day internship with an actual photoshoot


Jewelry Design with CANDY DIZON– April 26
Introduce yourself to the dazzling world of jewelry from one of the country’s premiere
jewelers Candy Dizon of Jul B. Dizon in this rare opportunity. Their pieces have adorned
countless celebrities and magazine covers such as Kris Aquino and Lucy Torres-
Gomez. Educate yourself with the basic principles of jewelry design and the production
process. See if you have what it takes to be a jewelry designer.

What you will learn:
-The difference between precious, semiprecious and costume jewelry
-Where to source for stones and precious metals
-Kinds of stones and metals
-An overview of the Philippine Jewelry Industry
-Basic design tools and principles
-Collection Development
-Jewelry production process



Participation Fee: P1750 inclusive of materials and
official SoFA certificate signed by guest mentor.

Discounts offered if you enroll in multiple classes.

Limited seats only. Reserve now!
For more information, please call SoFA at 8928807 loc 103/4.

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